Photography and Video Production
To showcase its emphasis on talent cultivation, Hong Kong Productivity Council (HKPC) engaged DC Creative to film a video series highlighting employee development and work culture.
Through well-edited interviews, the videos give diverse colleagues a platform to share their experiences at HKPC. Viewers gain insight into how the organization supports skills training, mentorship programs and internal mobility. Masked shoot set-ups and natural lighting techniques capture employees’ authentic perspectives on tackling challenges through teamwork. Colleagues describe finding satisfaction and success through this supportive approach.
Promoting Values Through Employees’ Eyes
Distributed on HKPC and professional channels, the relatable series communicates the fulfillment employees derive from HKPC cultivating their strengths. It reinforces the value HKPC places on talent as a driver of its success. The videos serve to attract prospective hires who align with HKPC’s culture of continuous learning and collaborative achievement.
